Virgin Hotels Las Vegas is the newest sponsor of the Las Vegas Formula 1 Grand Prix and will take over the East Harmon Zone with live entertainment and fan activations.
Lia Rispoli, Senior Vice President of Resort Operations and Asset Management at JC Hospitality, said, “We are excited to help create truly unique experiences for fans in the East Harmon Zone for the race in November.”
“Virgin Hotels Las Vegas is thrilled to be a part of this historic event and we look forward to an ongoing partnership with the Las Vegas Grand Prix.”
Emily Prazer, Commercial Director of the Las Vegas Formula 1 Grand Prix, said: “Given its proximity to the East Harmon Zone, we couldn’t pass up the opportunity to partner with Virgin Hotels Las Vegas to organize the schedule and build a lively environment for our fans”.
Fans can watch all the action as riders compete for position through the first two corners and the start and finish line spectacle from the East Harmon Zone. Meanwhile, in February, Aristocrat Gaming was named the official slot machine supplier for the Formula 1 (F1) Grand Prix Heineken Silver Las Vegas.
Under the multi-year sponsorship, the first Formula 1 event to be held in Sin City since the 1982 Caesars Palace Grand Prix will include a number of Aristocrat slot machines. The Grand Prix is scheduled to take place on a makeshift track on the Las Vegas Strip from November 16-18, 2023.
Hard Rock will also be a sponsor of the Las Vegas Grand Prix
Recently the Las Vegas Formula 1 Grand Prix announced that Hard Rock International has joined the list of partners. Hard Rock is slated to be built on the current location of The Mirage Hotel & Casino, which will have prime views of the Strip during one of the most anticipated races of 2023.
