Casa de Apostas, a company in the sports betting sector in Brazil, signs an agreement to broadcast the Copa do Nordeste 2024 on SBT, consolidating itself as a reference in the segment.
Thus, the partnership will not be limited to brand exposure and promises to interact with the public, being the only one in the industry associated with the broadcaster for the tournament.
Casa de Apostas sets up innovative strategy
“The agreement with SBT to broadcast the Copa do Nordeste is an integral part of Casa de Apostas’ annual strategies”, highlights Anderson Nunes, head of business at Casa de Apostas.
“We are excited to collaborate with this influential broadcaster, in a competition so loved in the Northeast and increasingly recognized nationally”, he adds.
With a vision for 2024, the platform doesn’t stop. In addition to broadcasting, the company won the naming rights for Arena Fonte Nova and will be highlighted on entertainment and sports pages.
New contracts with other broadcasters further strengthen its presence in the media.
News for 2024:
- Arena Fonte Nova Naming Rights: The platform secures its prominent place.
- Expansion in the Media: More exposure on entertainment and sports pages.
- Strengthened Partnerships: New contracts signed, expanding horizons in transmission.
Platform partners with game developer
The Copa do Nordeste, one of the main regional tournaments in the country, starts this Saturday (3), with 16 teams competing for the coveted trophy. In the last edition, Ceará won the title by defeating Sport in the final.
Casa de Apostas shows its strategic vision by joining SBT, guaranteeing not only visibility, but also unique interaction with fans, promising exceptional coverage of the Copa do Nordeste 2024.
Casa de Apostas recently surprised the market by announcing strategic partnerships with Salsa Technology. Thus, the platform seeks not only to strengthen its position in the market, but also to offer an improved experience to users.
