The Legitimuz team made its debut on an ICE in the 2025 edition in Barcelona. Kayky Janiszewski, CEO of the company, shared his experiences at the event, in addition to highlighting business opportunities at the largest gaming industry meeting in the world.
“Last year, we visited the event to learn about the market, understand how to position ourselves and participate in a strategic and efficient way. We have come up with a plan for this year”, he stated.
He continued: “That’s why we brought really cool cases and big bills. ICE is an incredible event, with lots of connections, networking and valuable opportunities to do business.”
Kayky Janiszewski assesses the impact of the new phase of the Brazilian market for Legitimuz
According to Janiszewski, this will be a year of many challenges for the betting market in Brazil. “I feel that Legitimuz has more than just customers. We have great partners.”
“I guarantee operators that in 2025, Legitimuz will help you have the least possible friction when registering your users. We work every day to increase conversion, reduce abandonment and ensure that your CPA and ROI are not affected due to regulatory requirements, such as KYC.”
News for 2025
Among the company’s new features for this year, the CEO highlighted the monitoring of responsible gaming. “We want to combat gambling disorder. The betting market is not just any market; It is a market focused on entertainment. Everything that is sold outside of this – as extra income – does not match the stance of the serious players in this market”.
Furthermore, Kayky Janiszewski listed that Legitimuz will deliver “responsible gaming monitoring, income monitoring, full compliance and money laundering prevention”.