The big moment for Brazilian iGaming has finally arrived! BiS SiGMA Americas officially kicked off this Tuesday (8), in São Paulo (SP). The Transamerica Expo Center is hosting the exhibition, seminars and events promoted by the brands present.
One of the highlights of today was the opening ceremony, followed by welcoming speeches and the ribbon cutting with the event’s co-founders, Alessandro Valente and Carlos Cardama, as well as the illustrious presence of Eman Pulis (SiGMA Group).
Personalities, representatives of licensed operators, parliamentarians, former players and Federal Government authorities also visited the conference rooms, providing information and data of great importance to the Brazilian industry.
Check out the main images from the opening day of BiS SiGMA Americas below:
Official opening of BiS SiGMA Americas
The event’s opening ceremony featured internationally recognized personalities
Welcome speech and ribbon cutting for the 2025 edition
Opening took place this Tuesday morning
Kickoff of the biggest betting event
Crowd attended the start of work at the Transamerica Expo Center
SiGMA Awards
The awards ceremony took place on the evening of last Monday (7)
Affiliate Lounge
Space dedicated to affiliates in the 2025 edition
Brazilian Lounge Magazine
Magazine is launching its 10th edition at the meeting
Three different conference spaces
Three conference spaces are bringing together big names in the industry
More than 300 experts throughout the event
BiS SiGMA Americas is addressing topics relevant to global iGaming
Panel: The Path to Inter-Ministerial Cooperation in Advancing Regulation
Luiz Felipe Maia, Regis Dudena, Giovanni Rocco Neto and Martin Lycka discussed the subject
Seminar on Communication with Consciousness: responsible gaming campaigns that inspire
Flávio Figueiredo, Fellipe Fraga, Antônio Forjaz, Felipe Costa Nadalini and Patrica Prates participated in the debate
CEO of the iGaming Brazil portal acted as moderator of the round table
Flávio Figueiredo, founder of the industry news portal, was present at the panel
Rubens Barrichello led a seminar
The theme addressed by the Formula One idol was: ‘Success depends on who you race with’
Affstore
Company offers activation for the public
1x
Structure used by 1x during the convention
Alea Play 2.0
Company stand
Aristocrat Interactive
Company is present at the fair
Activations
Participants can enjoy activities related to the game
NGX
Group is offering entertainment at BiS SiGMA
Entertainment options
Various entertainment options at Transamérica Expo Center
Band
Bandeirantes Group is entering the betting market
Betboom
Space highlights the most popular games and providers
BetConstruct / Fastex
Environment occupied by the player at the fair in São Paulo
BETesporte
Brand is also at the exhibition
Br4bet
Company is highlighting actions and their characteristic colors
Brazino777
The bet with the popular slogan: ‘The game of the crowd’
CP Games
CP Games official booth at BiS SiGMA Americas
‘Special presence’
CP Games space has a special guest on this opening day
