Avaí entered into a partnership with the sportsbook 1PRA1.BET.BR, in a contract established last Friday, April 25, valid until April 2026. This agreement surpassed, in value, all previous contracts and became the largest in the club’s history.
The club has been displaying the betting company’s brand since last Saturday, the 26th, the date on which the announcement was made before the match against América-MG, valid for the Series B of the Brazilian Championship. The match took place at Ressacada and ended with a positive result for the home team, who won 3-0.
The company occupied the main space on the shirt, in addition to being present on the training uniforms, on the big screen, field boards and on Avaí’s social networks. The plan also includes marketing activations throughout the year. The agreement includes the possibility of covering other sports, a decision that would be made by the parties in the following days.
Details about the partnership between the betting company and the club
Júlio César Heerdt, president of Avaí, said: “I am proud to sign this agreement, which will be extremely beneficial for the club, and demonstrates the strength of the Avaí brand and the positive things we can offer our business partners. We have big goals for this year and will continue to seek more support to strengthen the institution in all areas.”
Tiago Grecco, Marketing Director at 1PRA1.BET.BR, said: “It is a great pleasure for 1PRA1.BET.BR to announce our partnership with Avaí. Having the opportunity to walk alongside such a traditional club, beloved by its fans, is a source of pride for all of us.
We truly believe in the strength of this union: the number 1 in Santa Catarina football now together with the number 1 platform in entertainment. We are very happy to take this step and are certain that we will achieve great things together!”
Rodrigo Florenzano, Avaí’s Business Director, added: “We have always worked for Avaí to bring more and more opportunities and valuable resources that will be invested in the club.
This agreement represents yet another effort made by everyone here at the club to strengthen Leão in pursuit of even greater goals. We thank the board of directors of 1PRA1.BET.BR for their trust and I am sure that we will build a great relationship, with gains for the company and the team.”
Other Avaí sponsors
In addition to 1PRA1.BET.BR, Avaí has maintained agreements with Genial Investimentos, WOA, Liderança, UniCesumar and JTA Empreendimentos. The club continues to use Volt Sport as its official supplier of sports equipment.
