EstrelaBet strengthens its position abroad with its presence on panels at the SBC Summit Americas

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Foto: Divulgação

EstrelaBet will participate in the SBC Summit Americas, which will take place from May 13 to 15 at the Broward County Convention Center in Florida (USA). The company’s Chief Business Officer (CBO), Fellipe Fraga, will be a speaker on two panels scheduled for the 14th.

Throughout the event, experts will discuss strategic issues that influence the development of the sports betting market in Latin America. In the panels with the participation of the EstrelaBet representative, there will be an emphasis on the Brazilian scenario of this segment.

Fellipe Fraga says: “We are celebrating six years of operation at a time when the sports betting market in Brazil is reaching a new level. EstrelaBet has been present since the first movements of this sector in the country, actively contributing to its consolidation.

Participating in the SBC Summit Americas is more than an international showcase — it is recognition of the role that Brazil and EstrelaBet have been playing globally. It is an opportunity to showcase how we are at the forefront of regulation, technological innovation, user experience and responsibility in the industry.”

In the panel “LATAM LEADERS – Beyond Brazil: balancing growth across Latam’s other markets”, the debate will revolve around the difficulties faced by operators in distributing resources in Latin America, analyzing how to balance attention to other countries in the region, considering that Brazil is leading this expansion.

In the panel “Security and Growth: How EstrelaBet is Improving UX with KYC”, participants will analyze how EstrelaBet improves the user experience using KYC (Know Your Customer) technology. The company uses facial recognition and document reuse to speed up the user onboarding process to the platform.

About EstrelaBet

EstrelaBet stands out as the largest national gamingtech and operates in the Brazilian iGaming market with a definitive license. Among the titles, it won the award for “Best Sports Betting Operator in Brazil” and “Rising Star of the Year” by the SBC Awards Latinoamérica 2022.

In addition, consecutive awards at the SiGMA Americas Awards in 2023 and 2024. In 2025, it won at the BiS Awards in the categories “Best Action to Combat Gambling Addiction” and “Best Customer Service”.

With headquarters in Belo Horizonte and São Paulo, the company is recognized for investing in innovation, responsible gaming, appropriate advertising and support for both sports and entertainment.

In partnership with FUMEC University, it develops innovative projects to prevent pathological gambling, applying advanced technology to offer security and psychological support. To maintain the integrity of the games, it relies on rigorous internal processes and partnerships with Genius Sports and the International Betting Integrity Association (IBIA).

In 2023, EstrelaBet became the first betting company in Brazil to officially sponsor a FIFA event, the Women’s World Cup™. This milestone expanded its international reach and demonstrated significant dedication to the development of various sports.

In Brazil, the company intensifies its support through sports initiatives, broadcasts, cultural activities and media projects, strengthening the relationship with the public and promoting entertainment.