Ypiranga-RS and the sports betting platform, BETesporte, signed a 12-month sponsorship contract, starting in February and extending until January 31, 2025.
The novelty will already be evident in the next games, where the company’s brand, which used to be on the front hem of the shirt, will appear on the sleeves of the club from Rio Grande do Sul.
BETesporte sees strategic partnership with club from Rio Grande do Sul
In addition to the visibility on the uniform of the men’s professional team, the partnership between BETesporte and Ypiranga brings with it a series of strategic advantages for the company in the sports betting sector. Among them, the following stand out:
- Presence in the interview backdrop
- The advertising sign on the chairs in the social area
- Exhibition in Canário duels as home team in the 2024 Gaúcho Championship
- Carrying out activations during matches
The expertise of Wolff Sports, the agency responsible for completing the agreement, with its vast experience in sponsorships, stands out. The company has already negotiated with 105 national and international clubs.
Fábio Wolff, managing partner of Wolff Sports, highlighted the mutual benefits of the partnership. “We are honored to close another agreement with Ypiranga-RS, enhancing activations regionally and giving visibility to BETesporte.”
Thus, BETesporte is becoming increasingly known for its solid partnerships with other Brazilian clubs, such as Goiás, Vila Nova, Caxias and Olímpico.
Ypiranga 2024 season
Ypiranga-RS is seeking access to Series B of the Brazilian Championship in this new season. But, it is worth mentioning that the Erechim club had an impressive performance in 2022.
Ypiranga-RS was runner-up in the state and came third on two other occasions, in 1994 and 2009. Currently, the football team is competing in the 2024 edition of the Campeonato Gaúcho.
Therefore, the partnership between BETesporte and Ypiranga-RS promises to be a strategic union. BETesporte relies on the tradition and strength of the Rio Grande do Sul club to boost the sports betting scenario in the region.