Stephen Crystal, CEO and founder of Las Vegas-based SCCG Management, announced a partnership with Play Caller Sports. With 20 years of experience in the entertainment markets, Crystal has become an expert in global gaming client representation and advice, along with various casino development strategies.
In parallel, SCCG focuses on iGaming, investments, intellectual property protection and casino management, among other sectors.
While Play Caller Sports is an engagement platform focused on sports betting, including fantasy sports. Recently, in the United States, sports betting sponsorships were worth around US$ 400 million to football leagues.
This contract provides gaming experiences for international football, NFL, NBA and MLB markets. “We are focused on aligning ourselves with the most innovative companies in the sports entertainment business with numerous applications for the casino gaming industry,” said Stephen Crystal.
Crystal continued: “Providing strategic guidance and business development support in the early stages of building a company allows us to have a significant impact on its success.”
According to SCCG Management’s CEO: “Play Caller Sports has a talented team that is focused on one of the most dynamic and fastest growing areas of our industry. We look forward to introducing its innovative platform to our many strategic partners ”.
Crystal recently spoke with Gaming America about the priorities and investments needed to more effectively align with professional sports to better engage with consumers, explaining the power and impact of professional sports sponsorships that are driving all industries.
About SCCG Management
SCCG is a full-service management consultancy led by Stephen A. Crystal focused on igaming, sports betting, technology, finance, legal, eSports and mobile verticals within the casino and gambling industry in the US and around the world. The group currently has offices in Las Vegas, Calgary, London and Canada.