SoftSwiss has just announced a new feature in its recently launched sports betting solution. Now, a platform will allow players to place live bets on the most popular American sports leagues such as the NBA, NHL, NFL and MLB.
The National Basketball Association (NBA), the National Hockey League (NHL), the National Football League (NFL), Major League Baseball (MLB) are some of the leagues that attract audiences from all over the world. Previously, odds were only available as a pre-game bet option.
Therefore, the platform also starts to accept live bets (in-game bets), diversifying the player’s involvement. As the odds fluctuate much more often live, this brings more variables into the game, while increasing the value when the odds fluctuate. The platform’s leading odds feed provider is the industry leader, Betradar.
Alexander Kamenetskyi, from SoftSwiss, noted: “We are continually expanding the functionality and improving the interface of our product, making our sports betting platform even more versatile, reliable and safe for our players”.
Kamenetskyi added: “With this new live betting option, SoftSwiss will be able to maximize player engagement, as well as increase operator interest in the product. Our platform is expanding geographically and we would like to thank our partners for their trust ”.
SoftSwiss betting platform should close new deals in April
The company’s betting solution is growing rapidly, since its official launch in December 2020, the solution has already won five customers. And, currently, it is close to closing with other partners over the course of this month.
The SoftSwiss betting platform is a complete solution for managing sports betting operations. The product has total risk management, fraud prevention and high quality customer support.
Sports betting has inherited the company’s extensive experience in the iGaming market and all the essential features of SoftSwiss ‘online casino platform: security, stability, advanced player segmentation and adaptability to the operators’ marketing needs.
Recalling that SoftSwiss is a technology brand recognized worldwide for providing certified software solutions for managing iGaming operations. The company has a broad product portfolio, which includes an online casino platform, a casino game aggregator, an affiliate system and a complete sports betting platform.