Galera.bet is the new master sponsor of Carnival in São Paulo. The contract will run for four years from the first show, which takes place in 2024.
“The biggest party on Earth, as Carnival is known, is synonymous with celebration and joy, but also with the serious and committed work of the entire community that works around this event. Galera.bet’s purpose is always to bring entertainment and fun to people, and Carnival in SP is a unique opportunity to achieve this goal”, says Marcos Sabiá, CEO of Galera.bet.
Despite the uniqueness of the partnership, the bookmaker was punctually at this year’s Carnival by partnering with Camarote Bar Brahma (CBB) located at the Anhembi Sambadrome, in São Paulo, and Camarote Brahma Salvador, in Bahia.
In sports, the company is the official sponsor of the Brazilian men’s Serie A Championship, in partnership with the CBF (Brazilian Football Confederation) and the CBB (Brazilian Basketball Confederation). It is also the main sponsor of Ferroviária’s women’s team, one of the most traditional in the country.
About galera.bet
Galera.bet is a sports betting platform developed for the Brazilian public and which is partnered by Playtech, the largest technology company and game provider in the world. Among its main guidelines are the focus on responsible gaming, creating a safe environment for its players and supporting sports.
In addition to the Brazilian Basketball Confederation, galera.bet is also a master sponsor of Série A of the Campeonato Brasileiro and of the Brasileirão Feminino A1, in addition to major arenas of Brazilian football, such as Allianz Parque and Mineirão.
The bookmaker has been recording a great moment in Brazil, having closed important partnerships and being present with campaigns aimed at the public of bettors and fans of sports in general, mainly football and basketball – two major sports in Brazil and in the world .
