Novibet, one of the leading online gaming companies, has announced its official partnership with the NBA in Greece. With this agreement, Novibet becomes the first company to directly partner with the NBA in this market, allowing its users to enjoy exclusive basketball-related experiences.
The partnership will offer Novibet members access to official NBA products, as well as special promotions on digital platforms.
The bookmaker will also be the official presenter of NBA Pick’Em: Bracket Challenge, one of the basketball league’s free prediction games. Furthermore, it aims to attract more fans and provide an innovative way to interact with the sport.
Benefits for fans and commitment to responsible gaming
As part of this collaboration, Greek fans will have opportunities to follow live NBA games and participate in special events organized by Novibet. These events will give selected users the chance to watch NBA games in the United States.
Additionally, the integration of NBA branding across Novibet’s platforms will allow the company to offer a more immersive, basketball-focused experience.
The partnership is also focused on promoting responsible gaming. Novibet and the NBA will work together to encourage safe betting practices and ensure the integrity of games.
Both organizations are committed to educating their users about the importance of gaming consciously.
Details of the partnership between NBA and Novibet
Novibet President Rodolfos Odoni said: “This partnership allows us to increase public interest in the NBA and provide them with unique entertainment opportunities, putting basketball at the center.”
“As the NBA gains ground as one of the most popular sports in Greece, exciting fans with its dynamic action and vibrant culture, this partnership is an important milestone for our company,” he added.
The bookmaker will incorporate the NBA brand across its platforms, offering our users a premium and engaging experience.
“Basketball is more than a game; it is a celebration of community, competition and the pursuit of excellence. We look forward to this exciting journey, which begins with a bang today,” added Odoni.
NBA representative Kuljeet Sindhar: “NBA fans in Greece will now have even more opportunities to follow and connect with their favorite players and teams.”
“With the start of the 2024-25 NBA season approaching, we look forward to working together with Novibet to motivate fans to engage with basketball in new and creative ways,” concluded Sindhar.
