Betting operator FanDuel has partnered with the beverage brand Captain Morgan to launch the “Captain Morgan Soccer Pick’Em” series of contests for one of the most anticipated seasons in the history of the professional soccer league.
On Saturdays and other special days, throughout the season, the promotion will give fans over 21 the chance to win cash prizes by making quick predictions about the date’s matches. Players will score points for every right guess.
Alyssa Zeleznik, vice president of sponsorship and advertising sales at the bookmaker, said: “The enthusiasm for soccer in America is on the rise and we are very excited to work with Captain Morgan as our first soccer partner before what, without a doubt, it will be a season to go down in history ”.
Zeleznik added: “We are fully aligned with Captain Morgan in the sense that both brands have endeavored to offer fans a fun and engaging way to improve their experience. And, we can’t wait to start this soccer season “.
Captain Morgan representative celebrates deal with FanDuel
Sam Salameh, Vice President Captain Morgan, also spoke on the officialization of the partnership. “All of us at Captain Morgan have been waiting for this season for several months, and we know that there are millions of soccer fans who are just as eager as we are to see the teams back in action at their stadiums, again.”
Salameh further stated: “We know that soccer fans are some of the most passionate in all sports and we can’t wait to help fuel that passion. We are very excited to have found a partner like FanDuel this season, who will help us to offer fans new ways to consume and engage with the game we all love ”.